Social media has been buzzing since last Sunday with unconfirmed reports that West held a private listening party in Las Vegas for his forthcoming album. Kanye made well over $7 million in merchandise sales, alone.It’s a new day the sun is shining, birds are chirping, and Kanye West almost broke the internet with the livestream of his Donda listening party last night. The second listening party for the first Donda release was equally successful, and there were well over 5.4 million views on Apple Music, shattering all records previously set, and making it the most watched live stream in Apple Music history. The cost of food and drinks was astronomical, and of course, West arrived well over 2 hours late, ensuring that his food, beverage, and merchandise sales were fully explored by all those in attendance. million, with 42,000 fans ramming Atlanta's Mercedes-Benz stadium in July, dishing out $25-$100 a ticket to simply be there. Whether you love his approach, or are completely put-off by it, the fact remains that the Donda experience is a wildly lucrative one and from a financial perspective, it was a huge success for West. Some fans deemed the first Donda album release and listening party to be a sloppy, directionless, abysmal failure by music standards, while others raved about the unique approach that West had taken to generate interest in his brand, and earn millions of dollars. When strictly isolating the financial and monetary aspects of the Donda 2 album, it has a lot to live up to, as the first Donda release had set the bar very high. Fans in other regions are fresh out of luck. There is also a real-time loop and speed control, and users have the ability to save, play back and download mixes." This device is currently available in the United States, Canada, New Zealand, Australia, Europe, and the UK. The device lets users control and isolate different elements of the song, and add effects. "It allows users to manipulate songs using touch-sensitive sliders built into its shell. He's intentionally causing waves by disrupting music streaming by fully and absolutely controlling the manner in which they are able to access his work.įans that are willing to purchase this pricey device will be able to access all the cool features it offers, inclusive of their ability to play four different track elements: vocals, drums, bass and music. Kanye West is so serious about this matter that he turned down a $100 million deal with Apple Music, taking the objectively wild approach of releasing his tunes in a more innovative way. Kanye's fresh, entrepreneurial skills are on full display as he effectively isolates his audience and forces them to purchase is Stem product in order to access his music. Ye has partnered with Kano Computing and launched this listening device, while swiftly dismissing all other streaming platforms and cutting them out of this album's profits. RELATED: A Glance At Kanye West's Diverse Real Estate Portfolio This Is What Stem Is All About With their Stem purchase, fans are able to access the tracks Security, Pablo, Open Road and We Did It Kid. That price only provides fans with four tracks at this time, which is a hefty price to pay for a snippet of new music. This means having to shell out $214.00 to purchase the Stem device, which comes already loaded with Donda 2. Donda 2 has proven to be an expensive and exclusive listening experience that is available only to those wishing to purchase his Stem music device. In true Kanye fashion, the rapper is taking matters into his own hands and releasing his music in his very own way. For all those that thought they'd easily download the album on Youtube or Spotify will have to think again. Fans that are excited to obtain the Donda 2 album are in for a shock when they discover that this highly anticipated music release won't be readily available through popular streaming sites.
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